Our Application Chemist/Color Specialist, Lily, and Sales/Application Manager, Van, were invited to Los Angeles, California to showcase various formulation techniques and speak on Miyoshi America and Partner products (Chiba, HAI, Ichimaru Pharcos).

When it comes to formulating, there are many factors that contribute to the quality and efficacy of the final result. In this seminar, which took place on Tuesday, June 13, our applications team focused on comparing Untreated and Miyoshi Treated products. Treated, of course, would lead to better color development, excellent hydrophobicity, and overall greater ease of formulating.

Our Application Chemist walked the attendees through her method when formulating stick concealers, tinted sunscreen, and blush.

We’d like to thank BIW, Barnet, and SOS Beauty for a very successful collaboration.